The Moore American

Local News

September 26, 2012

Summer Jam Music Fest III to be Sept. 29



Those outside of Oklahoma do not often see the state as a must stop for R&B, soul or most urban acts. Because of that, it’s been a rarity that performers such as Boyz II Men, Joe, Brian McKnight and others to entertain in the Sooner state.

“Reality is that Oklahoma isn’t known for concerts like this,” Talton said. “With it being a B-market, and depending on the genre, a C-market, it’s really hard to get folks to come here. More importantly to try and do it for the price that’s needed. That’s why some of the shows pass Oklahoma City by.”

Yet, for the past few years, Talton has had a knack for getting old school R&B acts to give Oklahoma a taste even though it’s not considered an A-list stop. Whether it has been at the Norman’s Riverwind Casino or various venues in Oklahoma City, once they come through, they usually find their way back for more.

“Lately since I’ve been here I’ve been getting a lot of people who have been wanting to come to Oklahoma by virtue of the sellouts we’ve been doing,” Talton said. “I think the audience here in Oklahoma has appreciated the type of talent we’ve been bringing. They’ve been very gracious that every show has been a sellout.”

Michael Kinney Follow me @eyeamtruth

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